Avg. Customer Review
(5.0 Stars): Number of Reviews: 1
Summary
Dan Kennedy is perhaps the ultimate Direct Marketing Guru. He is not particularly known for his work online, in fact he doesn't even like computers, but you can be sure that most of the Internet Marketers listed on this site have studied Dan's material intently. Dan has produced a tremendous amount of courses on direct marketing and information publishing and has been doing so for the past 30 years. In addition to audio and books, Dan offers a paid newsletter and a high level coaching program. Some of his courses include Magnetic Marketing System, Information Marketers Complete Toolkit, Copywriting Seminar in a Box and Renegade Millionaire System.
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I have purchased several audio courses of Dan Kennedy. Most are recordings from live seminars that he has done. He is a great and entertaining speaker and he really knows his stuff when it comes to Direct Marketing. He is kind of "old School" and is focused mainly on direct mail. He is not too fond of the internet, but the principals that he teaches, as far as copy writing and marketing strategies, apply to the internet just as well. I would definitely recomend his courses to anyone who wants to learn about direct marketing and copywriting.
